Online Marketing for Plumbers
You’ve worked hard growing your plumbing business and establishing yourself as a local expert. Now it’s time to get the word out. But how exactly do you do that? Traditional marketing strategies – radio and TV ads, phone books, newspaper classifieds – just don’t work as well as they used to.
Nowadays, people go online when they need a plumber. And if they don’t see you online, you might as well not exist. Showing up in search engine results and anywhere else on the internet takes time. And since we know you’re busy helping your customers, when you work with Funnel Boost Media, we take care of all aspects of your online marketing strategy.
Ranking Your Plumbing Business with SEO
One of the first rules of internet marketing is making sure your website shows up in search engine results. When you do a Google search for “local plumber,” you get almost 23 million results. There’s no way you’ll look through all of those results; you probably won’t even click to page two. So, clearly, you can’t expect potential customers to. Solution: Rank on the first page of search engine results.
SEO (search engine optimization) is basically an organic way to increase that ranking. Luckily for you, our experts at Funnel Boost Media have proven experience in SEO and can make sure your business is seen by potential customers.
Ranking well organically on Google, Yahoo! and Bing requires three things:
- Create pages of content on your website. To understand that your company is a plumbing leader, search engines must have access to a lot of unique, relevant content – blogs, landing pages, press releases, and more. Here at Funnel Boost Media we can get all that content written for you (unless, of course, you prefer writing it yourself!).
- Code your website to make it easy for search engines to find and categorize it. Our team specializes in either creating or redesigning a website that will be highly optimized for search engines to read.
- Get authoritative websites to link back to yours. We want to help you establish credit in your field and will not build irrelevant or shady links that end up hurting your online reputation.
More Plumbing Leads with PPC
Seeing results from SEO takes time. It’s not an overnight solution for your business. So in the meantime, there’s PPC.
PPC (pay-per-click) ads offer instant page-one visibility on search engines. When you partner with Funnel Boost Media, we can target key search terms to make sure your ads are seen by people looking for plumbing services. Not only can we track those results, we can use those measurements to make sure every dollar spent on the campaign is being used in the best way possible.
Through our online marketing services, we’ll help drive traffic to your website and convert those visitors into paying customers. Through professional web design and content creation, SEO and PPC services, and plumbing-specific local marketing, we can help your company stand out from the competition.
Call us today to get started, or fill out our quick contact form. We look forward to helping you boost your business.