Author: Clare Lopez

Clare Lopez is the Senior Internal Marketing Specialist at Funnel Boost Media. With a background in content writing and SEO, she focuses on optimizing the agency’s digital presence through strategic content, technical updates, and ongoing search analysis. Her work supports Funnel Boost Media’s visibility across key channels and reflects the same marketing principles applied to client campaigns.

How to Choose a Dental SEO Company That Actually Delivers

If your dental practice isn’t showing up when people search “dentist near me,” the problem likely isn’t your care—it could be your SEO. Most dental practices are invisible on search engines, even if they have great websites. The right SEO strategy can change that, putting your practice in front of patients who are ready to […]

5 Things Small Businesses Should Know About SEO

man posing in his bike shop

Search Marketing Tips for Small Businesses For many small businesses, getting found online is just as important as word-of-mouth referrals. Search engine marketing (SEM) combines paid ads and search engine optimization (SEO) to help your business appear in search results when people are looking for your products or services. Today, it’s not just about Google—AI […]

Generative AI SEO: How to Adapt Your Strategy for AI Platforms

two phones, one with chatgpt and google on each phone

AI is changing the way people look for information. Instead of scrolling through a list of links, tools like Google’s Search Generative Experience, ChatGPT, and Perplexity now deliver quick summaries pulled from across the web. That shift means businesses need to approach SEO in a new way. Generative AI Optimization is about more than rankings […]

2025 Digital Marketing Checklist for Small Businesses

small business entrepreneur signing documents

Running a small business is no small feat. From managing day-to-day operations to keeping customers satisfied, entrepreneurs juggle countless priorities. Yet in the digital era, one factor consistently shapes how—and whether—a business grows: how easily people can find you online. Search engine optimization (SEO) is no longer optional for small businesses that want to compete. […]

Why Does SEO for Personal Injury Lawyers Matter?

personal injury lawyer consulting with injured patient

The legal industry—especially personal injury law—is one of the most competitive fields in digital marketing, with firms fighting to represent cases in their specific practice areas. Every day, thousands of lawyers compete for visibility in the same search results. If your practice isn’t showing up when potential clients search for personal injury lawyers in their […]