Tax Preparation Marketing
Benjamin Franklin said, “In this world, nothing can be said to be certain except death and taxes.” If you prepare taxes for a living, that’s a big responsibility placed on you. Of course, we know you’re doing a great job, helping dozens meet that April 15 deadline every year. But how many more could you help out if you had a greater online presence?
Ranking high in search engine results goes a long way in attracting new clients. If you do a Google search for “local tax preparation,” does your website show up on the first page of results? If not, potential clients probably aren’t even seeing your website; worse, they’re going to your competitors. We can fix that.
There are a couple of primary ways we can help you rank well in search results: SEO and PPC. Both are highly effective online marketing strategies for generating leads.
SEO, or search engine optimization, is a vital long-term strategy. It’s essentially an organic way to increase your ranking in the search engines.
When you work with us here at Funnel Boost Media, we take care of everything: keyword research, content creation, web design and coding, data analysis – you name it. All you have to do is keep helping out your clients. And unlike the other guys, we don’t take any shortcuts with your SEO that could ultimately end up hurting your business; we want to see good results just as much as you do.
As SEO takes time to deliver the best results, we suggest you also invest in our PPC services.
PPC, or pay-per-click, campaigns are a great way to see an increase in leads quickly. PPC lets you bid on keywords related to tax preparation. When a potential client searches for those keywords (such as “local tax preparer”), ads will show up at the top of search engine results and along the right-hand side.
PPC ads are highly effective because they target people exactly when and where they need you. Our experts at Funnel Boost Media have proven success in tax-specific digital marketing, so we know what will best help your agency get more leads.
If you’re ready to partner up and get more clients, give us a call or fill out our contact form. We look forward to working with you!